North-Min Auto Dealership, Inc. (NMADI) or better known as Isuzu Cagayan de Oro with Isuzu outlets in Butuan, Dipolog, Pagadian and Valencia, has cemented its status as the most decorated dealer group in the history of the Isuzu Dealer of the Year Awards (DOYA), securing the prestigious title back-to-back in 2024 and 2025.
Over the years, NMADI has now been recognized nine times as Dealer of the Year, a record within the Isuzu Philippines dealer network and a testament to consistent operational excellence and strong customer focus.
At the 2025 DOYA, IPC reaffirmed NMADI’s industry leadership with top placements across multiple categories, showcasing its all-round performance:
Overall Dealer of the Year (2025) — championing sales, service, parts operations, and dealership management.
2nd Place Excellence in Service Operations — reflecting service volume intake, workshop efficiency, trained technicians, and high aftersales quality, and
3rd Place Excellence in Sales Operations — demonstrating strong market performance and effective sales and marketing programs
Individual excellence from NMADI was also recognized
• Truck Meister Award to Sales Executive Grant Endriga.
• 2nd Place Truck Elite Award to Grant Endriga,
and 7th Place Truck Elite Award to Beverlyn Ranis, underscoring NMADI’s strength in professional sales and customer servicing.
Beyond DOYA success, NMADI excelled in the Isuzu Skills Olympics 2025, one of IPC’s flagship technical competitions aimed at elevating after-sales service standards nationwide:
• Dealer Grand Champion — top overall performance among participating dealerships.
• Technician Category Champion, with technicians whose skills have positioned them at the forefront of technical excellence.
• Two NMADI technicians, Sani James Maghanoy and Jay Ar Jumawan, were honored to represent the Philippines at the Japan I-1 Grand Prix Technical Skills Competition, highlighting global-level competency and technical mastery.
• In recognition of its longstanding collaboration and contribution to skills development, NMADI received an Appreciation Award from Isuzu Global Services Corporation during its 10th anniversary.
Strategically, NMADI continues to be a top performer in commercial vehicle sales, maintaining the largest volume of Isuzu brand-new unit sales in Mindanao, and serving as the largest brand-new Japan truck dealer on the island — a key pillar in sustaining Isuzu’s market leadership in the region,” declared NMADI General Manager Nyle B. Balasabas.
“These achievements occur in the broader context of Isuzu Philippines’ continued dominance as the No. 1 truck brand in the Philippines for over two decades, with IPC reporting sustained truck market leadership driven by durable products and a strong dealer network that consistently upholds the Isuzu brand promise,” he added.
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